The statistics are shocking: every 1.7 minutes a woman is diagnosed with breast cancer while every 68 seconds a woman dies of it somewhere in the world.
For several years now the Omega Dubai Ladies Masters has recognised the worldwide battle against breast cancer by making the Friday of the tournament PINK FRIDAY.
Today, everyone attending the tournament is requested to wear PINK, including players, caddies, officials and spectators.
With pink flags, pink cups, pink flagsticks, and even pink tees, the entire golf course glows with the colour that is now recognised as the colour of breast cancer awareness and research.
There are collection boxes located at various points around the course and tournament village, the proceeds of which will go to the Al Jalila Foundation, the UAE’s first independent multi-disciplinary medical research centre.
Your support will bring us a step closer to beating breast cancer, so please join the cause!